Ever since the advent of digital media, the overwhelming belief has been that print media simply doesn’t stand a chance. Digital media is simply superior, a practical upgrade to old-school
If you’re an expert in your field, somebody with tons of experience in advertising and marketing, the thought of involving social media in your campaigns may be a daunting one
By modern standards, the telegraph seems extremely primitive, only capable of sending small pieces of coded messages that require a fair amount of manpower to interpret and transcribe. But 200
In the modern world of social media, there’s an influencer for just about every industry imaginable. These are the people that create and influence the flow of trends; the people
Content marketing is very important as it answers your audience’s questions and assists you to build trust, develop relationships, boost conversions and generate leads. In today’s age, customers expect high-quality,
Your brand is a lot more than just the name of your company, your logo or your tagline. It encompasses the entire experience your prospects and your customers have when
Augmented reality is by no means a new term, having been invented and coined way back in 1968 by Harvard computer scientist Ivan Sutherland. During a more recent surge of
With more than half the world’s markets becoming digital, and even more using digital channels and platforms, digital marketing has naturally become a must for any business hoping to stay
For the better part of the last century, newspapers were one of the primary methods of receiving news, both nationally and from around the globe. A low asking price mixed
The modern world is in a constant state of rapid flux; and this means that there’s a new trend with every passing year. One trend that quickly became a way